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The company will open its first commercial plant in September to supply luxury brands like Hermès. Fashion brands are investing in materials that don't use animals or plastic to meet climate goals. Many fashion brands have set climate goals and are searching for sustainable substitutes to animal- or plastic-based leather and other textiles with high carbon footprints. An Hermès bag made of MycoWorks' mycelium leather. She sees a luxury fashion house like Hermès as an ideal pioneer for alternative leather because the brand's status is based in part on scarcity.
Persons: MycoWorks, Matt Scullin, Coppie Barbieri, Scullin, Stella McCartney, Dan Widmaier, haven't, Anne Higonnet, Hermès, Birkin, Higonnet, Reishi, That's Organizations: Service, Ligne, General Motors, Adidas, Vogue Business, New York's Barnard College, Consumers Locations: Wall, Silicon, San Francisco, South Carolina
CNN Business —General Motors’ venture capital arm has invested in a California startup that’s making imitation leather from mushrooms. It could provide an alternative to both traditional leather made from animal skins, usually cattle, and artificial leather made from plastics. The resulting material feels like leather, has similar durability and can be colored using processes that do not involve harmful substances, just as animal-based leather can. Using various processes company representatives declined to discuss, the mycelia are made to interweave as they grow, forming the leather-like material. MycoWorks and GM Ventures both declined to say how much GM Venture is investing.
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